What’s all the fuss about integrated business planning?
The concept has been around for over 20 years, but there remains some confusion as…
Monthly Archives: July, 2018
Reasons Your Business Marketing Strategy Fails
Are you facing challenges when marketing your business? Are your marketing campaigns not showing you…
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Business planning: real-time data makes the difference between thriving and surviving
© NicoElNino / ISTOCK / THINKSTOCK Nothing has revolutionized the business world more than the…
Facebook Appoints Mark D’Arcy as Head of Global Marketing Team and CCO
Mark D’Arcy has been named the new head of Facebook’s global marketing team. As Vice…
Shoppers Stop relies on an omnichannel strategy to develop its business, Marketing & Advertising News, AND BrandEquity
Brick-and-mortar retailer Shoppers Stop is betting big on an omnichannel retail strategy – a combination…